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Facebook Launches Skill Development Program Rise In Pakistan

Facebook has launched its flagship ‘Rise’ skills development program in Pakistan to help advertising agencies and marketers develop new and cutting-edge skills for career success.

Facebook rise was initially launched in Brazil in 2020 and has spread to 18 countries on 4 continents to empower and enhance the advertising communities in these markets to support global efforts for economic recovery after the COVID-19 epidemics.

‘Rise’ was launched at an online event in Pakistan led by Jordi Forney, Director of Emerging Markets at Meta (formerly Facebook), which included representatives from the Pakistani advertising community, industry leaders, Facebook Authorized Sales Partner (ASP), students and teachers. present. Leading universities, bloggers and inspiring people attended.

Speaking at the launch, Ali Khurshid Ahmed, Meta’s Wrestling Partner Manager, said: “Rise is designed to help the advertising community in Pakistan develop new skills, enhance old ones, or fully continue the journey of personal growth and professional development. focus of his career “.

He also said, “Rise was designed to meet the needs of all experience levels and the show is about celebrating the resilience of members of the advertising community, as well as their ability to learn, grow and develop.” Provides. Like professional life. ”

The program will run for 2 months, where participants will have access to free online content and development sessions, including free blueprint training and certification under the auspices of meta-experts.

Additionally, they will be able to develop the necessary soft skills and have the opportunity to interact with successful business and industry leaders to gain motivation and guidance for success.

The program has been hailed by many leading universities, industry experts, bloggers, and digital influencers as a valuable opportunity for career advancement for professionals in the advertising and marketing industry.

This program will especially benefit those who have had difficulty finding employment during epidemics. Once trained and motivated to succeed, they can re-enter the market with better job prospects and career advancement.

‘Rise’ is equally beneficial for newcomers, as well as more experienced professionals who want to update their knowledge and skills to stay relevant in the market.


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