The corporate reorganization process carried out by Samsung in recent weeks culminates with the change of name of the division that deals with the development of smartphones and tablets : previously known as Samsung Mobile Communications, now the division will be called Samsung MX , which stands for Mobile eXperience.

The change in question has become a reality today and the new name will be used for all official company communications .

The name Samsung MX serves to emphasize the new direction taken by the company with regard to mobile, which is a greater focus on user experience, services and the ecosystem .

Coinciding with these statements, Samsung has also announced that it will return to CES in Las Vegas 2022 , which begins next January 4th , after a two-year absence due to a pandemic.